There is no doubt that the Covid-19 pandemic has been tough on many businesses. While the news is full of stories of how some US businesses are flush with cash after payment restructurings and PPP (Paycheck Protection Program) loans, many others have been unable to stay afloat in this challenging environment. You need only drive around your town to see the many businesses that have closed up shop and their buildings or storefronts are now vacant.
At the same time, the stock market has seen record inflows of money and reached new highs. Investors are betting on risky stocks like Gamestop and pouring money into cryptocurrencies like Bitcoin. It’s only a matter of time before investors see new opportunities and take advantage of the openings created where businesses have failed.
For those businesses that survived, they’ve learned to be stronger. To manage cash better. To negotiate better terms. To better understand their business model and what it takes to be profitable...or at least solvent. It has been trial by fire but my guess is that many businesses are coming out of this pandemic stronger. Maybe not financially, losses will take time to be recovered, but stronger in the execution of their core business. [
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For those who didn’t survive, it’s heartbreaking to see those business owners lose their dreams and watch as their hard work failed to keep businesses solvent. Yet, just like the fires that sweep through the forests and burn up the deadwood, the aftermath of this pandemic’s siege on the economy brings a flurry of new life. Bright new ideas will replace these failed businesses and give new entrepreneurs a chance at success. They too will face risks and their success is hardly assured, but I see a period of rebirth ahead. The underlying economy will recover and with the money available, probably quickly. For inventive, entrepreneurial, and nimble business entrepreneurs, there are many opportunities for success in the aftermath of a terrible year.
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Could the pandemic be incubating a boom in the next generation of entrepreneurship? It’s hard to say, exactly — but it sure looks like something is happening. Applications for employer tax IDs have spiked dizzyingly since COVID-19 began; that translated to Americans starting 4.4 million new businesses last year, according to researchers at the Peterson Institute for International Economics — a record-breaking 24 percent increase from 2019. The Census doesn’t track business applications by age, and platforms like Kickstarter, GoFundMe, and Instagram told Entrepreneur they don’t have any data or insight to share. So it’s difficult to pinpoint exactly how much of this growth is kid-related.
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