AI Won't Save Your Marketing, Strategy Will 

We help businesses transform noise into growth with strategic marketing leadership.

Let’s Build Your Marketing Engine!

Marketing Strategy

Marketing Execution

Marketing Results

Why Marketing Feels Harder

The truth? The tools got smarter, but most strategies didn’t.
  • Is your team struggling to leverage AI in your marketing workflows?
  • Has your marketing strategy been neglected, lacking clear direction and defined goals?
  • Do overpriced agencies and underperforming campaigns weigh down your marketing effectiveness?
  • Does your messaging fail to resonate with prospects and generate new leads? 
  • Is your content too generic, lacking authentic thought leadership and a unique perspective?
  • Does your team lack the experience to know if they are focusing on the right marketing activities?

You don’t need more marketing. You need a strategy that wins!

That’s where we come in, guiding your marketing strategy, so AI works for you, not against you. We help companies bridge that gap with clear direction, measurable growth, and AI-powered execution grounded in strategy.

At The Five Echelon Group, we believe AI is an amplifier, not a standalone solution. Marketing must be strategic, data-driven, and lead-oriented.

That's why we offer a Strategic Fractional CMO service for the AI Era.

We utilize a framework called the Marketing Strategy Accelerator, which streamlines planning, minimizes execution costs, and yields data-driven results.

By increasing brand awareness and optimizing lead generation, we help your business create an engine for revenue growth!

How a Strategic Fractional CMO Can Help Your Business

Seasoned Expertise

Over 30 years of helping businesses from Fortune 500 to SMBs and start-ups, we have a broad marketing expertise.

Affordable Experience

Experienced marketing professionals without the overhead and cost of a full-time hire's salary and benefits.

Professional Network

A network of marketing experts brings the right skillsets for each tactic without the expense of full-service agencies.

Flexible Pricing

Flexible pricing means services are priced to fit your budget. We offer fixed price, hourly rate, and equity options.

Engagement Options

Engagements are offered as a fractional executive, on-demand expert, or fully outsourced Marketing as a Service (MaaS).

Industry Knowledge

Our cross-industry experience enables us to deliver best practices that are tailored to your specific needs.

We Understand, Businesses Want Results

Our experience helps businesses achieve results that drive revenue growth.
At The Five Echelon Group, we know you are the kind of business that wants to grow. To achieve real growth, you need marketing that produces tangible results and has a positive impact on revenue.

The problem is that marketing is complex and costly, leaving you uncertain about which marketing investments will yield the best results.

We believe that marketing doesn’t have to be overly complicated or expensive. We understand that investments need to produce meaningful results. That is why we created our Marketing Strategy Accelerator to streamline planning and tactical execution
.

Let us simplify your marketing and build a plan of action, so you can stop missing out on revenue opportunities and create an engine for growth."

Eric Dickmann - Founder and Fractional CMO

Here's How It Works

Our Marketing Strategy Accelerator is designed to maximize marketing effectiveness and deliver measurable results!

Diagnose - First, we work closely with your management team to understand your business, your products and services, the markets you serve, and the challenges you’ve encountered.

Design - Then we go to work building a marketing plan with detailed marketing tactics and timelines, so you get a big picture view of your new marketing strategy.

Deliver - Finally, we bring in the best and most cost-effective resources to execute the plan and start building a marketing engine for increased awareness and revenue growth.

Flexible Marketing Strategy and Execution Services

Strategic marketing advisory services designed to fit your budget.

 Whether you need marketing strategy or execution support, we can help!


Not sure where to start or what you need?


Our Marketing Strategy Blueprint uncovers revenue-generating opportunities and provides actionable marketing recommendations.

Marketing strategy
Blueprint


A focused two-week engagement that defines your strategic direction, brand message, and roadmap for measurable results.



  • Two-week engagement
  • Live working session
  • Discover growth opportunities
  • Uncover marketing bottlenecks
  • Summary findings
  • Tailored recommendations
The
Authority Engine


Turn your expertise into visible influence. The Authority Engine builds your voice into a content system that drives authority and inbound leads.


  • Executive interviews
  • Thought leadership
  • Podcasts
  • Social Media
  • Blog and articles
  • Video

We've Helped Companies Like...

The Authority Engine: Your Visibility Accelerator

A done-for-you video and content system designed for executives ready to scale their influence.

How do you stand out amid all the noise? It's not just about mass-producing generic content or boosting vanity metrics; it's about building an authentic connection with your audience to humanize your brand and scale your influence. 

However, for many executives, creating content takes too much time and often drops to the bottom of their priority list. This becomes a missed opportunity to build trust with an audience your company is trying to persuade to make a purchase.

The Authority Engine is a done-for-you content system that turns executive insights into podcasts, videos, articles, and LinkedIn-ready content - all in your voice, all on your behalf.

Humanize your brand. 

Build trust.

Scale influence.

The Virtual CMO Podcast: Where Strategy Meets Innovation

Conversations with leaders redefining how marketing drives growth in the age of AI.

The Virtual CMO podcast explores growth marketing strategies for small and midsize businesses (SMBs). Hosted by Eric Dickmann, Founder of The Five Echelon Group and a fractional CMO, we focus on what it takes to build strategic marketing plans in the AI era and execute successful growth marketing programs.

The podcast features interviews with other fractional CMOs, marketers, and industry thought leaders who share their real-world experiences and insights. We discuss marketing automation technology and talk to vendors, freelancers, and agencies to learn how their services can enhance the effectiveness of your marketing campaigns.

The Authority Engine powers The Virtual CMO — see how it works and join us each week for new episodes!

Let’s build your marketing engine together!

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