We Help Businesses Simplify Marketing and Build an Engine for Revenue Growth

Fractional CMO services to increase brand awareness and lead generation

Fractional CMO

Growth Marketing

On-Demand Expertise

Marketing Can Be Complicated and Expensive

But without effective marketing, your business doesn't have an engine for revenue growth!
  • Are you tired of paying for marketing that doesn’t get results?
  • With so many options, where is the best place to make a marketing investment?
  • Will you get a return from hiring full-time marketing professionals?
  • Why aren’t your marketing tactics working as well as they used to?
  • Why is your messaging not resonating with potential customers?
  • Does a lack of experience mean you're focusing on the wrong marketing activities?
Many businesses have significant potential to grow revenues through marketing but can’t afford experienced marketing professionals.

At The Five Echelon Group,
we developed a "Virtual CMO" (Chief Marketing Officer) framework that simplifies campaign planning and lowers tactical execution costs
 while delivering results that lead to revenue.

By increasing brand awareness and lead generation, 
your business creates an engine for growth!

How Can a Fractional CMO Help Your Business?

Seasoned Expertise

Over 30 years helping businesses from Fortune 500 to SMBs and start ups, we have a broad marketing expertise.

Affordable Experience

Experienced marketing professionals without the overhead and cost of a full-time hire's salary and benefits.

Professional Network

A network of marketing experts bring the right skillsets for each tactic without the expense of full-services agencies.

Flexible Pricing

Flexible pricing means services are priced to fit your budget. We offer fixed price, hourly rate, and equity options.

Engagement Options

Engagements are offered either as a part-time executive, on-demand expert, or fully outsourced marketing service.

Industry Knowledge

Our cross-industry experience means we have developed best practices that can be tailored for your specific needs.

We Understand, Businesses Want Results From Their Marketing Investments

Our 30+ years of experience help businesses get results that grow revenue
At The Five Echelon Group, we know you are the kind of business that wants to grow. To achieve real growth, you need marketing that produces tangible results and positively impacts revenue.

The problem is that marketing is complex and costly, making you uncertain about what marketing investments will produce the best results.

We believe that marketing doesn’t have to be overly complicated or expensive. We understand that investments need to produce meaningful results. That is why we created our "Virtual CMO" marketing framework to streamline planning and tactical execution.

Let us simplify your marketing and build a plan of action, so you can stop missing out on revenue opportunities and create an engine for growth."

Eric Dickmann - Founder and Fractional CMO

Here's How It Works...

Our simplified framework is designed to maximize marketing effectiveness and deliver measurable results!

Diagnose - First, we work closely with your management team to understand your business, your products and services, the markets you serve, and the challenges you’ve encountered.

Design - Then we go to work building a marketing plan with detailed marketing tactics and timelines so you get a big picture view of your new marketing strategy.

Deliver - Finally, we bring in the best and most cost effective resources to get the plan executed and to start building a marketing engine for increased awareness and revenue growth!

Flexible Marketing Advisory Services

We offer strategic marketing advisory services designed to fit your budget. Whether you need a fractional CMO or on-demand expertise , we can help!

Not sure where to start or what you need? Our Marketing Plan Audit uncovers revenue generating opportunities and provides actionable recommendations.


A great place to start

  • Affordable, fixed price engagement
  • Live working session
  • Discover growth opportunities
  • Uncover marketing bottlenecks
  • Summary findings
  • Tailored recommendations

As needed marketing support

  • Affordable hourly rates
  • Marketing plan reviews
  • Tactical recommendations
  • Sounding board for ideas
  • Team and skill development
  • Expert advice

The Virtual CMO Podcast

The Virtual CMO podcast explores growth marketing strategies for small and midsize businesses (SMBs). Hosted by Eric Dickmann, Founder of The Five Echelon Group and a fractional CMO, we focus on what it takes to build strategic marketing plans and execute successful growth marketing programs.

The podcast features interviews with other fractional CMOs, marketers, and industry thought leaders who share their real-world experiences and insights. We discuss marketing automation technology and talk to vendors, freelancers, and agencies to learn how their services can help improve the effectiveness of your marketing campaigns.

Join us each week for new episodes!